New TV ad for Lifestyle Bids launched

Having previously advertised on TV, provider of luxury reverse auctions, Lifestyle Bids, has produced its new TV commercial with Space City

Lifestyle Bids’ new TV commercial has been completed by Space City, debuting its ‘winner’ advert featuring aspiring boxer and singer, Nicky Robinson.

Filmed in a studio location in London, the 30-second commercial features an interview with the aforementioned artist, which looks at the benefits already enjoyed through participating in the luxury reverse auctions.

Using a real case study, the advert was built in the direct response mould, utilising visual cues from the on-screen graphics, to act as leverage in conciliating the consumer to the fledgling brand.

Succeeding the initial commercial released by Lifestyle Bids, which featured a variety of aspirational stock footage shots, while being delivered to reiterate brand, the new commercial focused on eliciting response from consumers.

Effective TV advertising for the post-GDPR era can be achieved through incentives
Successful DRTV needs to incorporate visual and audible call-to-actions – we did in Lifestyle Bids’ new ad

The ad is set to join fellow Reginald Larry-Cole business, Buy2LetCars on TV, with the commercial due to be released for a nationwide test later on in June 2018.

Robinson, star of the commercial, recently enjoyed auction victories that took him onto a private jet, as well as the renowned United States-based music festival, Coachella.

Space City has recently risen a further seven places in the Campaign Magazine agency rankings, while the UK’s number one producer of commercials also enjoyed recognition for its recent CGON advert in the world’s leading business media magazine.

You can find out more about Lifestyle Bids, here, and watch the company’s new TV commercial via this link.

Contact the team now and find out how much you could gain from TV, online and radio advertising with Space City.