Space City appointed advertising agency for Amor

20th June 2017

SPACE City is delighted to announce that it has been awarded the tender to produce Amor Beverages’ first ever TV advertising campaign.

Having pitched to the producers of the Amor Pure brand of water, the Berkshire-based business were looking for a production company to bring their new Vitality energy drink to life.

The team were shown an eclectic array of live-action and animated concepts by Space City, before ultimately choosing an animation that focused on underpinning the brand values of the burgeoning force: Refresh, Revive, Renew.

Launching long-term sales and brand resonation success has formed the foundations of Space City, as they have facilitated the profitability of companies like Moonpig, GoCompare and MoneySupermarket to name but a few.

Work on the advert will begin immediately ahead of Amor’s initial test on TV due to take place later on in the summer.

Space City will oversee Amor's debut TV campaign.
Space City will oversee Amor’s debut TV campaign.

By choosing to eliminate many of the added ingredients that augment the industry conglomerate, Red Bull, Amor are seeking to create a more holistic and encompassing brand that focuses on social empowerment.

Amidst the news that Amor would be launching their debut ad campaign with Space City, eponymous recruitment website CV Library have also awarded the London-based production company the tender to produce their latest radio commercial.

Having produced a TV campaign for the Hampshire-based company previously, Space City is acutely aware of the brand context necessary to empower and stimulate potential consumers within the forthcoming radio advert.

Radio remains alongside TV the most effective means of leveraging emotion within advertising, eliciting nearly twice the payback of online according to Ebiquity.

Space City has been producing TV, online and radio ads for 25 years utilising the power of emotion to deliver up to 600% business growth for some clients.

Contact the team now and exploit the UK’s most experienced production company to produce your next ad.




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